Supersonic is now a regular presence at the show and over the years we have increased our profile and migrated into Hall 7. We now rub shoulders with Facebook, Google, Group M, Omnicom and other industry giants which ensures we are easier to find and further raises our brand. Even the rain sodden weather couldn’t dampen the enthusiasm of the 17 strong Supersonic team! We arrived focused, excited and engaged, dmexco had great energy! With the Supersonic – IronSource merger news hot off the press we were able to finally share the good news with the industry best. Our happy hour was very well attended, a “pre pre-party” to an evening of exciting industry events. Two days and countless meetings later i can safely say DMEXCO was a success for the Supersonic team.
In closing, if I had to provide one piece of advice for future DMEXCO go-ers is this…pre-arranged taxis are the way to go! Trying to get a cab in the rain with 30,000 others proves to be challenging! Or perhaps we can turn it into a networking occasion?! The possibilities are endless!